Chloé rolls out CoachHub's digital coaching solution to create a learning cultur

The challenge

Chloé is a French luxury fashion house founded in 1952 by Gaby Aghion. It is part of the luxury brands holding company Richemont Group. Chloé was facing a typical Learning & Development issue: they wanted to boost their teams’ performance; however, short training modules were not sufficient to enable lasting change. They needed a solution that was deeply rooted in the way people are working today and that was in line with their L&D strategy.

The result

Chloé turned to CoachHub in order to create a custom-made experience for the learners and leaders of the company. CoachHub’s digital executive coaching solution was first rolled out at Chloé in May 2019 for a “Performance Development” program. The goal was to address managerial issues in many departments (including Ready-to-Wear, Accessories, Human Resources, and even Supply Chain.) The areas of development were related to management, career development, self-confidence and communication, stress management and work-life balance.

Before starting their coaching, participants discussed their areas of development with their line managers and then chose their coach based on presentation videos and texts provided by the CoachHub digital platform. Coachees were also able to schedule and attend their coaching sessions remotely on the platform and assessed their progress at the end of the coaching through a dedicated questionnaire.

All participants reported being able to create a deep connection with their coach and felt very at ease discussing various subjects that impacted their professional lives―such as management, vision and work-life balance. The coaches went beyond theoretical learnings, and helped beneficiaries create new tools and techniques to ensure the sustainability of new learnings.