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Hybrid coaching changes that by combining a focused set of sessions with a certified coach and unlimited access to AIMY™, the AI coach, for depth and always-on support.

Live coaching, extended by AI
Momentum that never stops

Real impact, from our clients
Top 10 questions about hybrid coaching
Hybrid coaching combines human coaching sessions with the unlimited access to an AI coach, giving employees both the depth of a certified coach and the availability of always-on support.
With CoachHub Rise, coachees get 3 to 5 sessions with a certified human coach, reinforced by unlimited access to AIMY™, our AI coach, for 12 months.
Hybrid coaching differs by pairing a focused number of certified sessions (3 to 5) with unlimited AI support, so it can scale beyond senior leaders without losing effectiveness.
Traditional coaching means unlimited sessions with a human coach, but for organisations, that model is hard to scale, which is why coaching is typically reserved for senior leaders.
Hybrid coaching offers the best of both worlds: certified coaching expertise through a focused number of sessions (3 to 5), reinforced by an AI coach that's available around the clock. As a result, coaching can reach far more people, without losing what makes it effective.
Research shows that for focused, less complex challenges, most of the behavioural impact is already captured within the first few sessions. Therefore, for junior employees facing less complex challenges than senior leaders, a shorter, AI-reinforced programme can deliver comparable results to a traditional, open-ended one.
In CoachHub Rise, live coaching sessions punctuate the first six months, while AIMY™, the AI coach, runs continuously throughout, offering nudges, role plays and reinforcement so coachees keep building on what they've learned.
AI and human coaching each excel in different areas:
1. Human coaching brings depth, challenge and the relational quality that drives lasting behavioural change.
2. AI coaching brings immediacy, availability and scale.
In CoachHub Rise, live coaching sessions punctuate the first six months, while AIMY™, the AI coach, runs continuously throughout, offering nudges, role plays and reinforcement so coachees keep building on what they've learned during their coaching sessions.
No, absolutely not! Skills like leadership, strategic thinking, resilience and adaptability are developed through a process built on reflection, best supported through live coaching sessions.
Coaching builds new habits and behaviour change typically takes 4 to 6 months to emerge. To be most impactful, that depth requires the intervention of a human coach.
What AI changes is what happens between sessions: AIMY™, the AI coach, was built to keep that reflection alive, reinforcing what's covered in each human session through nudges, role plays, and always-on coaching support, so insights turn into habits rather than fading once the session ends.
AIMY™, the AI coach, gives coachees always-on support for a full 12 months: unlimited AI coaching, nudges, tailored role plays and reinforcement.
Employees can work through daily challenges with their AI coach or rehearse real conversations through video role plays and receive feedback.
This keeps momentum going after the live coaching sessions take place, so insights from coaching don't fade before they become habits.
CoachHub Rise offers 3, 4, or 5 human coaching sessions in the first 6 months, depending on the complexity of the challenge. With 3 to 5 sessions, individual contributors and first-time managers can hit the sweet spot between impact and efficiency.
For junior employees, such as individual contributors or first-time managers facing less complex challenges than senior leaders, research shows that a higher number of coaching sessions isn't necessarily linked to better outcomes.
Well-defined skill-building typically requires fewer sessions, while bigger transitions, like stepping into a management role for the first time, can call for more sessions.
Hybrid coaching is built for the employees most often left out of coaching investment:
1. Individual contributors building foundational skills
2. First-time managers navigating their hardest transition
3. Employees facing focused challenges where a little coaching goes a long way
Historically, organisations provide certified coaches to their senior leaders, while everyone else is left to develop on their own. Hybrid coaching closes that gap, without asking organisations to choose between reach and quality.
Coaching at scale can sometimes require a trade-off in terms of quality of coaching. However, with hybrid coaching, you can scale coaching by pairing a focused number of certified human sessions with unlimited AI coaching to reach across every team, department and region, not just a handful of executives.
Scaling coaching to large populations has traditionally meant either restricting it to senior leaders or diluting its quality. Hybrid coaching solves this by pairing a focused number of certified human sessions with unlimited AI coaching, a model built for cost-effective reach rather than for a handful of executives.
With CoachHub, organisations can extend real coaching support to individual contributors and first-time managers across every team, department and region.
Yes, coaching's impact on performance, collaboration and resilience to change is well established. Hybrid coaching brings that same impact to a population that's historically been left out: individual contributors and first-time managers who were never in scope for a dedicated coach (typically reserved to senior leaders).
For these junior employees, even a focused coaching intervention can be transformative:
1. Individual contributors build the foundational skills, like communication, feedback and self-awareness, that shape the rest of their career
2. First-time managers get support through what's often their hardest transition, accelerating their time to effectiveness and helping them lead with more confidence from day one
Because AIMY™ reinforces what's covered in each human session, that impact doesn't fade between coaching sessions. Instead, it compounds, turning early insights into lasting habits and giving employees who previously developed on their own a real structure designed for growth.
AI is already reshaping how coaching is delivered, not by replacing the coach, but by extending their reach.
As AI takes on more routine work, the human skills coaching builds (such as leadership, strategic thinking or change readiness) become more valuable.
Hybrid models like CoachHub Rise point to where coaching is headed: certified human coaches focused on the moments that need real depth, with AI extending support in between, making coaching an everyday part of how people grow, not an occasional event.



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