HQ in Netherlands
€179 billion
Automotive
106.000
The challenge
Driven by the group’s desire to support all employees in its change process, the Groupe PSA University was launched in April 2010.
The aim is to develop an extended university by partnering with excellent schools around the world (e.g. engineering, business, humanities, etc.) to attract a wide range of talent. The extended university concept is built on long-term relationships with the academic community and the establishment of teaching and research chairs and laboratories (StelLabs), in partnership with the group’s Scientific Department.
Project background
At PSA, coaching is part of the overall approach to support leadership, based on Groupe PSA’s leadership model. Managers and employees with a transversal leadership role benefit from this opportunity for individual development.
Groupe PSA turned to CoachHub for its digital coaching solution, which is part of Groupe PSA’s digital transformation process, launched several years ago. The coaching provided by CoachHub is presented to employees as having significant added value since the coaching is available around the world and supports the employees with completing one of Groupe PSA’s leadership courses.
Various programmes have been launched such as individual online coaching programmes, as well as collective development programmes, among others.
The result
Before the first coaching sessions, participants in individual programmes work with their line managers and their coaches to identify areas of improvement and clear objectives for optimal professional development. With the flexible CoachHub solution, participants enjoy particular independence. They organised their sessions via videoconference wherever and whenever they wanted to, thereby removing any risk of geographical issues for Groupe PSA.
Participants recommended coaching because it enabled them to reflect on their own development and ask themselves the right questions. Participants were also able to appreciate the rhythm of coaching sessions, something which helps them to maintain their focus on personal development. Sessions are held every two to three weeks to enable participants to put what they’ve learned into practice, with regular follow-ups to ensure that these new behaviours become well-established. Coaching provides them with a framework for development with methodological support and a flexible process.
CoachHub’s approach helped participants to embark on positive transformations and left them feeling more motivated. Employees have developed skills in results-based management, learned to build on their achievements and focused on their self-confidence and enhanced the way they communicate. After the coaching sessions took place, Groupe PSA notice a significant change in their way of working. They see the support coaching has for their employees as it provides a real asset to their careers, helping them benefit hugely from increased self-confidence.
.png)
.png)
Build a resilient workforce
CoachHub provides personalised support to your manufacturing employees to help them adapt and thrive in transformational times.
Find out how business coaching programs can support your business

Learn more about our solutions
.avif)
Our coaching platform
Grow and support your teams, anywhere, anytime, with our digital coaching platform.
.avif)
Impact and ROI of coaching
Showcase the ROI of your coaching programmes using our impact measurement model.