HRTech: MoovOne has joined forces with CoachHub to create the world leader of digital coaching
PARIS / BERLIN, September 23, 2021 – MoovOne joins CoachHub to create the world leader of digital coaching. The two companies share a common vision: to democratize digital coaching within organizations worldwide.
“A gradual reopening of offices and the implementation of hybrid working models challenge companies around the world to adapt to new needs of employees in terms of well-being, management, and leadership,” said Yannis Niebelschuetz, co-founder and CEO of CoachHub. “By joining forces, we are further accelerating our global growth and development – offering the most comprehensive global online coaching platform for everyone which satisfies the needs of each customer.”
Business coaching is a fast growing industry worldwide. The 2020 ICF Global Coaching Study found that the number of managers and leaders using coaching skills is estimated to have risen by almost half (46%) in the last five years. Together, CoachHub and MoovOne will be even better equipped to respond and anticipate the new needs of this market, particularly around company and individual transformation.
Two European market leaders unite
Both founded by siblings, CoachHub and MoovOne share the same culture of strong family values and a desire to deliver the highest quality of service. Both companies also have a firm commitment to world-class data security, which is the basis for the trust necessary for successful coaching.
“Our culture and synergies decisively bring us together as a combined company with more than twice the impact. Together as one entity, we’ll energetically move forward in the same direction, taking digital coaching to the next dimension globally,” says Hugo Manoukian, CEO and co-founder of MoovOne.
Bringing crucial strengths and a shared vision
Leveraging the latest innovation and technology of both CoachHub and MoovOne, the combined company will be in an even better position to transform coaching and development in organizations around the globe, helping increase productivity, employee engagement and retention.
A pioneer and leader in digital coaching in France since 2015, MoovOne has built up strong expertise and offers a wide range of coaching programmes to more than 200 clients, including 60% of CAC 40 firms, such as L’Oreal, Engie, Orange and AXA. MoovOne has a community of 500 quality coaches fluent in 30 languages and located around the world.
CoachHub has experienced extremely rapid growth since its creation three years ago. CoachHub has built a team of leading behavioral scientists supported by a world-class Coaching Lab headed by European luminary Prof. Dr. Jonathan Passmore, and over 2,500 coaches across 70 countries and 60 languages.
CoachHub is determined to leverage the talent and expertise of all MoovOne employees to bring maximum value to their clients and expand their market reach. Together, the combined organizations will have more than 500 employees by the end of 2021, and the recruitment pace will accelerate further in 2022 and beyond.
“The improvements for employees and organizations receiving coaching by CoachHub and MoovOne will be significant. Our union further expands our pool of highly qualified AI-recommended coaches and the team will extend and accelerate the development of innovative scientifically proven functionalities and services to continually meet and exceed the needs of organizations and employees alike. In the coming months, teams will merge and all customers will benefit from enhanced service, new coaching offers, a larger coach base, as well as more features on the platform,” concluded Yannis Niebelschuetz.
FAQ
Success in leading through change is measured by how quickly performance recovers and how effectively new behaviors are embedded across the organisation.
This includes both early signals such as clarity, confidence, and decision-making and longer-term outcomes like engagement, retention, and productivity. Organisations that track both behavioral and business indicators are better able to understand progress, identify risks, and sustain performance beyond the initial recovery phase.
Ultimately, successful restructuring is not defined by the new org chart, but by how quickly people adapt and how consistently they perform in the new environment.
When the change curve is not actively managed, organisations face compounding performance risks. These include slower decision-making, increased coordination costs, declining engagement and prolonged productivity loss.
Over time, teams may revert to old behaviours, momentum fades, and change fatigue increases especially if multiple transformations occur in succession.
Each additional week spent in the dip increases the cost of disruption and delays the realisation of transformation benefits, making recovery slower and less effective.
Organisations shorten the change curve by actively supporting behaviour change at scale. This requires more than one-off interventions, it demands continuous reinforcement, alignment across leadership levels, and integration into daily work.
Behavioural science shows that change only sticks when it is reinforced consistently and over time. Organisations that provide structured, ongoing support such as coaching, are better able to accelerate adaptation, reduce uncertainty, and restore performance faster.
The goal is not to eliminate the dip, but to reduce its duration and severity.
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