Financial Services

BNP Paribas’ Digital Coaching Transformation with CoachHub


Satisfaction with the coach


Feedback from participants


Focus areas worked on by all participants

The Challenge

BNP Paribas S.A. is a French international banking group and the second largest bank in the European Union. It was formed through the merger of Banque Nationale de Paris (BNP) and Paribas in 2000, although its corporate identity descends from its foundation in 1848 as a French national bank.

BNP Paribas believes in openness, freedom, growth and the ability to change and adapt. The company also recognizes the importance of investing in their people.

Because BNP Paribas has a wide and varied employee base, they wanted to find an engaging learning and development experience that would be flexible and customized to meet an individual’s needs.

The goal with digital coaching was to offer employees the opportunity to make their own development plan and have sustained support with one person. They also recognized that engaging with coaches virtually also encouraged people to become more comfortable with digital platforms.

The result

BNP Paribas developed a global initiative called “Leaders for Tomorrow” that offered digital coaching to their leadership talent pipeline. CoachHub supported them in harnessing and unleashing the potential of next generation leaders with a program tailored to all levels and career stages―from sales to managers as well as heads of departments and executives.

To meet the needs of their international employee base, CoachHub delivered their multinational team of coaches who offered sessions in many different languages―as well as a breadth of experience to accommodate a diverse workforce.

The collaboration with CoachHub supports BNP Paribas’ leaders of tomorrow with digital coaching. CoachHub coaching was tailor-made for each individual’s personal development plan, and offered them the opportunity to stretch, as well as build new competencies and behavioral skills.

“We were looking for different ways we could move into things more digital, and the breadth of what CoachHub offers in terms of us having a very diverse and dynamic workforce and the coaches they have―different backgrounds, work experience, coaching experience […]―aligned well with what we were trying to offer our leadership talent pipeline.”

Rachel Le Maire, UK Talent Development Manager, BNP Paribas

“We really wanted [our employees] to achieve their own personal goals and feel more fulfilled in their roles―and in our company. We could see that from where they had a particular starting point, by the end of [their coaching sessions], that they were able to feel like they’ve stretched themselves, that they’ve kind of raised their game. They’ve raised the bar.”

Rachel Le Maire, UK Talent Development Manager, BNP Paribas

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Global digital coaching provider

CoachHub is a leading global talent development platform that enables organizations to create personalized, measurable and scalable coaching programs for their entire workforce, regardless of department and seniority level. By doing so, organizations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention. CoachHub’s global pool of coaches is comprised of over 3,500 certified business coaches in 90 countries across six continents with coaching sessions available in over 80 languages. Serving more than 1,000 clients worldwide, CoachHub’s innovative coaching programs are based on proprietary scientific research and development from its Innovation Lab. CoachHub is backed by leading tech investors, including Sofina, SoftBank Vision Fund 2, Molten Ventures, Speedinvest, HV Capital, Partech and Silicon Valley Bank/SVB Capital. CoachHub was certified as a carbon-neutral company and consistently measures, reduces, and implements strategies to minimize its environmental impact.

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