How to Create a Collaborative Culture in the Remote Era

CoachHub · 13 April 2022 · 4 min read

Whether you like it or not, every organisation has a culture, and organisational culture affects every aspect of an employees’ work experience. This includes their attachment to a company and its success, and the employees’ willingness to collaborate with their colleagues. All these factors shape the overall work environment, which employees will either thrive or struggle under, and of course – the bottom line.

To be clear, organisational culture is more than just a list of values or mission objectives. Organisational culture consists of established norms, which are built upon the day-to-day actions of employers, managers, and employees. This includes:

  • The level of autonomy employees have to make decisions surrounding their work and schedule.
  • The amount of information allowed to circulate amongst employees.
  • How employees are treated when they fail or require assistance from their colleagues.

This is by no means an exhaustive list, but it should be easy to see how important it is to pay attention to your organisational culture. Just as a healthy culture can encourage employees to take initiative, improper management can quickly discourage employees from collaborating with one another.

A collaborative culture starts with connection

As the adage goes: no man is an island. Sure, it might be a bit cliche, but it’s true. Collaboration forms the backbone of every organisation. Good collaboration taps into the strengths of every employee, allowing work to progress efficiently and innovation to develop.

But collaboration can only occur when employees are willing to shoulder the burdens of one another. This can mean reshuffling responsibilities to unblock bottlenecks, being willing to listen to one another, or simply sharing knowledge required for one’s co-workers to get their job done.

Naturally, such an environment can be difficult to establish when employees are pitted against one another. Organisations that evaluate employees based on hard numbers alone tend to create such antagonistic environments. When employees are evaluated comparatively, it takes away much of the incentive for them to help one another.

Conversely, when employees are encouraged to work towards a common goal, they will be much more likely to assist one another during times of difficulty. That’s because helping their coworkers will mean getting to the finish line faster and accomplishing greater things. Achieving this requires more than just a reshuffling of KPIs. It requires employees to feel connected to their colleagues and the company they work for.

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Why employees feel disconnected at the workplace

Remote working has added a new layer of complexity to collaboration. As people work in different locations and time zones, face-to-face contact is at an all time low. While there are definitely plus sides to this, such as an increase in down time that is necessary for quiet work, physical isolation also makes employees more likely to work in silos. In the end, workers end up doing more work for the same output as significant portions of projects have to be made redundant or heavily altered at the finalisation stage.

According to the Economist, employees are working 30% longer than they did before the pandemic while producing the same level of output.

It appears that some of the disconnect can be attributed to employers not taking time to reach out to employees. According to the 2022 Global Culture Report by O.C. Tanner, 45% of employees cite fewer interactions at work and 57% of them are engaging in fewer work activities.

Whether intentional or not, the lack of both virtual and physical facetime can create the impression that one’s colleagues and leaders do not care about them, which can cause an employee’s motivation to wane over time. Afterall, if nobody else cares, then why should they?

When employees feel disconnected from the workplace, their likelihood of producing quality work falls by 90%.

What does it take to build a healthy, collaborative culture?

As the workplace transforms, so must the way we establish connection with one another. It is true that we can no longer walk up to someone’s desk to ask them for assistance like we once did, but the removal of physical distance should not stop us from seeking and providing clarifications to keep things moving along.

Instead of working under synchronous arrangements, where everyone works at the same time and place, organisations today should incorporate asynchronous elements into their work, where another individual can easily pick up where someone else left off – even if they are working in different time zones and locations.

Doing this would mean establishing clear protocols for communication and tapping into media to allow employees to refer to guidelines as required. Because previous methods of communication such as facial expression and tone of voice are now limited, employees should not be afraid to over communicate in emails and tutorial videos. After all, it is much better to have too much information than have crucial information left out.

6 in 10 employees say their social groups at work inspires them to do their best.

However, beyond just work protocols, employees need to feel like part of a community again. Doing this virtually is actually not as hard as it sounds. After all, most of us live a significant portion of our lives on the internet. Playing online games or having casual conversation over conference calls, or even sending memes on common communication channels are just some of the ways to foster a sense of community and belonging.

Create a culture where everyone belongs and feels connected

Understanding someone else takes time and effort. So does understanding ourselves. We should remember that although we might not be able to choose who our colleagues are, we can change how we respond to them and that’s where professional coaching can help.

70% of individuals who receive professional coaching report improved levels of productivity and collaboration.

Through scientifically proven processes of reflection and self discovery, CoachHub can help your employees understand their strengths and how to use them in synergy with their colleagues to achieve the best results.

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CoachHub is a leading global talent development platform that enables organisations to create personalised, measurable and scalable coaching programmes for the entire workforce, regardless of department and seniority level. By doing so, organisations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention. CoachHub’s global pool of coaches is comprised of over 3,500 certified business coaches in 90 countries across six continents with coaching sessions available in over 80 languages. Serving more than 1,000 clients worldwide, CoachHub’s innovative coaching programs are based on proprietary scientific research and development from its Innovation Lab. CoachHub is backed by leading tech investors, including Sofina, SoftBank Vision Fund 2, Molten Ventures, Speedinvest, HV Capital, Partech and Silicon Valley Bank/SVB CapitalCoachHub is committed to creating a greener future.

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